🎓 Show Your School Spirit!
Looking for the perfect gift for alumni friends, family—or even yourself? The Alumni Association Store has you covered with a wide selection of logo’d apparel and accessories, including sweatshirts, shirts, hats, and more in a variety of colors and styles.

🛍️ Click the link below to start shopping and show off your pride!

Blugold Gear—Available for a Limited Time! 💙💛

Show your Blugold pride wherever you go! The UW–Eau Claire Alumni Association pop-up merchandise store is now open—but only for a short time.

From apparel to accessories, this exclusive online store features a variety of UWEC gear perfect for alumni, friends, and fans looking to represent in style.

🛍️ Shop now through April 12, 2026
👉 Online Store now available

Don’t miss your chance—once the store closes, these items are gone! Place your order today and keep the Blugold spirit strong.

Arizona Roots, Blugold Futures

The Arizona Blugold Legacy Scholarship helps students from Arizona experience all that UW-Eau Claire has to offer. Purchasing this t-shirt will help fund the scholarship. Limited to size L and XL - Cost - $25. (scroll down on the page to see the design)

Online available for University Bookstore